NBA seeks dismissal of digital privacy class action 2023: Scam or Legit? find Out!

Did you receive a notice from NBA? Did you receive a mail about a class action settlement to resolve NBA dismissal of digital privacy lawsuit? This review will help you partake in the class action settlement after confirming the authenticity of the mail.

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What Is NBA dismissal of digital privacy Class Action Settlement?

The National Basketball Association (NBA) seeks dismissal of a class action lawsuit accusing the league of breaking the law by allegedly sharing the data of its digital subscribers with Meta. 

The NBA claims there is no standing for the allegations, arguing subscribers consent to its information sharing practices when they accept its website’s privacy policies and terms of conditions upon signup.

An NBA.com subscriber argues the league violates the Video Privacy Protection Act. In the event the court decides not to dismiss the complaint, the NBA asks that it at minimum toss out the class claims, arguing the subscriber agreed to waive their ability to bring them.

Plaintiff Michael Salazar filed a class action lawsuit against the National Basketball Association (NBA).

Salazar is represented by Michael L. Murphy of Bailey & Glasser LLP and Brandon M. Wise and Adam Florek of Peiffer Wolf Carr Kane Conway & Wise LLP.

The name of the case is Michael Salazar v. National Basketball Association, Case No. 1:22-cv-07935, in the U.S. District Court for the Southern District of New York.

What Is This Class Action All About?

The National Basketball Association (NBA) knowingly disclosed digital subscribers’ personal viewing information to Meta Platforms Inc. (Facebook), according to a class action lawsuit filed Sept. 16 in New York federal court.

The NBA class action lawsuit alleges the data-sharing practices violate the federal Video Privacy Protection Act (VPPA)

Plaintiff Michael Salazar filed the NBA class action lawsuit on behalf of himself and a proposed class of people who had a digital subscription to a website owned and/or operated by the NBA and who had their personal viewing information disclosed to Facebook.

The VPPA prohibits companies from disclosing consumers’ personally identifiable information, “including ‘information which identifies a person as having requested or obtained specific video materials or services from a video tape provider,’” the NBA class action lawsuit explains.

When the VPPA was passed in 1998, it provided important privacy protections for individuals’ video rental, purchase and viewing information. In the current technological era, the importance of the VPPA is even more important to protect users from online data mining and data sharing. 

The NBA class action lawsuit explains that the Facebook Pixel is a code installed on the NBA’s website that tracks and discloses to Facebook the user’s Facebook ID and which videos the user viewed on the website.

This information is shared without digital subscribers’ knowledge or consent, Salazar alleges.

The NBA class action lawsuit says the NBA “profits handsomely” from disclosing subscribers’ personal viewing information to Facebook and does so at the expense of subscribers’ privacy and in violation of VPPA.

Salazar seeks $2,500 per VPPA violation, punitive damages, prejudgment interest, restitution, injunctive relief and attorneys’ fees and expenses.

The NBA is just one of the latest companies to face a class action lawsuit alleging it unlawfully shares subscriber data with Facebook. HGTV, Forbes, Paramount and other companies were recently hit with date sharing class action lawsuits.

Who Is Eligible?

The settlement benefits all who subscribed to any NBA websites.

How To Be Part of This Settlement

For class member to partake in this settlement,  class members must submit a valid claim form on the settlement website.

What Is The Pay For This Settlement?

The pay for this settlement varies and the proof of purchase is not necessary.

Conclusion

As you submit your claim to the settlement website, just like State Farm Ohio class action settlement we have reviewed, you’re doing so under penalty of perjury. You are also harming other eligible Class Members by submitting a fraudulent claim.

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